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Enterprise Champion or Enterprise Tsar[1] is a position within the UK Government responsible for promoting entrepreneurship and advising the Department for Business, Innovation and Skills. The role is currently held by Alan Sugar, the well-known entrepreneur and star of BBC One's The Apprentice, who formerly held the position for one year during the Brown ministry (2007–10).[2] During this time, he was ennobled as Lord Sugar.[3]

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Sugar was also kept on by Conservative Party prime ministers David Cameron in the 2015 United Kingdom general election and by Theresa May after the Brexit referendum.[4][5][6][7]

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