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Diversified financials is a specific category of the Global Industry Classification Standard (GICS) that is used by the financial community. It includes a range of consumer and commercially oriented companies offering a wide variety of financial products and services, including various lending products (such as home equity loans and credit cards), insurance, and securities and investment products.
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Many of these firms in this category are non-banking financial companies, specialist organisations like stock exchanges or financial holding companies that were created through consolidation of banks, insurance companies and brokerage firms to become universal banks. [1]
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