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The Harry Potter fandom is a large international and informal community drawn together by J. K. Rowling's Harry Potter series. The fandom community consists of a wide variety of media, including web sites, fan fiction, podcasts, and music.
Pottermania is an informal term describing the craze Potter fans have over the series.[1] The last three books have been so desired that considerable security measures have been taken to ensure that no book is sold or read before their official release date at midnight that morning.[2] A Maine bookseller said she had to sign a legal form stating that she wouldn't open the boxes of the books until that time, and that she would cover the boxes with blankets in her back room so they would not be seen.[3]
Fans hold midnight parties to celebrate at bookstores which stay open on the night leading into the release date.[4] In 2005, Entertainment Weekly listed the midnight release of Goblet of Fire as one of the top moments in entertainment of the previous 25 years. For that release, 9000 FedEx trucks were used with no other purpose than to deliver the book. Together, Amazon.com and Barnes & Noble presold more than 700,000 copies of the book. In the United States, the book's initial run printed 3.8 million copies.[5] This record statistic was broken by Order of the Phoenix, which 8.5 million, which was then shattered by Half-Blood Prince where the initial printing ran 10.8 million copies.[2] Incredibly, 6.9 million of those copies were sold in the U.S. within the first 24 hours of its release; in the United Kingdom more than two million copies were sold in the first day.[6]
The craze over the series has been parodied in The Devil Wears Prada, the 2003 novel by Lauren Weisberger. In the story, the protagonist Andrea Sachs has been ordered to retrieve a copy of Goblet of Fire for each of her boss' twins, just moments after the book leaves the warehouse so that they can be privately flown to France, where the twins and their mother are on holiday. (This is historically impossible; the novel states that the book was coming out on a Monday in December, while the actual book came out on a Saturday in July.)[7][8] The film version of Prada, released in July of 2006, took this subplot to a greater level, having Andrea order a copy of Harry Potter and the Deathly Hallows, the title then unknown, far before the release date of the book.[9]
There are thousands of fan web sites about Harry Potter on the Internet.[10] J. K. Rowling has an open relationship with her fan base, and since 2004 periodically hands out a "fan site award" on her official web site.[11] The first site to receive the award was Immeritus, about which Rowling wrote:[12]
“ | I love this site, which I discovered towards the end of writing Order of the Phoenix, and which made me feel exceptionally guilty, as you can imagine. I am so proud of the fact that a character, whom I always liked very much, though he never appeared as much more than a brooding presence in the books, has gained a passionate fan-club. | ” |
In 2004, after Immeritus, Rowling bestowed the honor upon:
In 2005, only The Leaky Cauldron was honored. In Rowling's words, "it is about the worst kept secret on this website that I am a huge fan of The Leaky Cauldron," which she calls a "wonderfully well designed mine of accurate information on all things Harry Potter."[18] On another occasion, Rowling has called the Leaky Cauldron her "favorite fan site."[19] In 2006, Potterish was the only site to receive this distinction, in recognition of its "style, [its] Potter-expertise and [its] responsible reporting."[20]
These fan sites contain news updates into the world of the books, films, and film cast members, forums, image galleries, or video galleries.[21] Some sites host thousands of pieces of fan art, submitted by a wide variety of artists, often in the form of a contest.[22]
The Harry Potter fandom has held a number of conventions. The conferences have maintained an academic emphasis, and professional keynote speakers have attended. Steve Vander Ark, the webmaster of the Harry Potter Lexicon, spoke at Accio, a conference held in July 2005,[23] and Lumos, held in July 2006;[24] Melissa Anelli, webmistress of The Leaky Cauldron, and Tim Ditlow, vice-president and publisher of Listening Library for Random House, among others, will lecture at the May 2007 Phoenix Rising conference.[25] Still, the conventions try to attract the fandom with other activities, often more interactive, such as wizarding chess, water Quidditch, the watching of Harry Potter films,[26] or local cultural immersions.[27] At a number of conferences, The Leaky Cauldron's PotterCast, MuggleNet's MuggleCast, or, as they are known when they jointly podcast, The Leaky Mug have recorded live.[26][27]
Past conventions have included:
Future conventions will include:
Rowling has backed fan fiction stories on the Internet, stories written by fans that involve Harry Potter or other characters in the books.[36] Some fans will use canon established in the books to write stories of past and future events in the Harry Potter world; others write stories that have little relation to the books other than the characters' names and the settings in which the fan fiction takes place. On FanFiction.Net, there are upwards of 280,000 Harry Potter stories, the largest of adaptations of books; Animorphs boasts second in the book section with over 3800 stories.[37] There are numerous websites devoted entirely to Harry Potter fan fiction and fan art. Of these, Fiction Alley has grown to be so large that it is now a series of smaller sites under one name, each dedicated to a different style of writing, such as comedy or romance.[38]
Rowling has said, "I find it very flattering that people love the characters that much." She has adopted a positive position on fan fiction, unlike authors such as Anne McCaffrey and Anne Rice who discourage fans from writing about their books and have asked sites like FanFiction.Net to remove all stories of their works, requests honored by the site.[36] However, Rowling has been "alarmed by pornographic or sexually explicit material clearly not meant for kids," according to Neil Blair, an attorney for her publisher. The attornies have sent cease and desist letters to some sites that have adult material, some of which feature homosexual tendencies (known as "slash fiction") among characters.[39][40]
In the fall of 2006, Jason Isaacs, who plays Lucius Malfoy in the Potter films, revealed that he has read fan fiction about his character; he said he gets "a huge kick out of the more far-out stuff."[41]
{{spoiler}}
In the series, romance among characters is a theme. In the fandom the word "'ship" and derivatives like "'shipping" or "'shipper" are commonly used as shorthand for the word relationship. According to Emerson Spartz, webmaster of MuggleNet, "Romance in the books is the most prominent source of debate in the online fandom, where many of the fans border on obsessive, but casual readers will never understand what the big deal is."[42]
At the end of Harry Potter and the Half-Blood Prince, after building up since Chamber of Secrets, Rowling tells the reader that Harry Potter and Ginny Weasley are one item, and Ron Weasley and Hermione Granger are another.[43] This caused great disappointment among those fans who favored a 'ship among Harry and Hermione,[42] and the hate was fueled when Spartz and Melissa Anelli, webmistress of The Leaky Cauldron, interviewed Rowling after the publication of the book. Spartz said, "We thought it was clearer than ever that Harry and Ginny are an item and Ron and Hermione—although we think you made it painfully obvious in the first five books[.]" Rowling agreed, saying, "So do I!" Spartz joked that Harry and Hermione 'shippers were "delusional;" though Rowling said she still valued their readership, she established straightforwardly that "we do know now that it's Ron and Hermione," and added, "I do feel that I have dropped heavy hints. Anvil-sized, actually, hints, prior to this point. I certainly think even if subtle clues hadn't been picked up by the end of Azkaban, that by the time we hit [Viktor] Krum in Goblet..."[43]
Once the interview was published online, Harry/Hermione 'shippers were furious, one writing on an online message board, "That woman [Rowling] has completely destroyed my faith in ever having a real relationship."[42] Petitions were made, one asking Rowling to "immediately apologize for her remarks, … in particular the following words: 'Yes, we do now know that it's Ron and Hermione.'" It also demanded of Rowling to "rectify the situation in Book 7, clearing up any questions the few Ron/Hermione shippers (the truly 'delusional' ones) floating around might have about the one true romantic relationship that matters in the Harry Potter books, that of Harry and Hermione."[44] Spartz later apologized, admitting "delusional" might have been too harsh a word, but explained:[45]
“ | My comments weren't directed at the shippers who acknowledged that Harry/Hermione was a long shot but loved the idea of them together. It was directed at the "militant" shippers who insisted that there was overwhelming canon proof and that everyone else was too blind to see it. You were delusional; you saw what you wanted to see and you have no one to blame for that but yourselves. | ” |
He also requested that they not "lash out on" Rowling: "the creator herself has laid down the law, it's time for you to lick your wounds and move on."[45] However, Harry/Hermione 'shippers continued to gripe. On one message board, posters decided to unite against Spartz, Anelli and Rowling, writing that the new purpose of the forum was to "express your views and show why the evidence was there for the [Harry/Hermione] ship, even if Ms. Rowling, unfortunately, did not see it," and to "let her know the way you feel about her comments, or point out how, why and where she went wrong in her development of the characters, or simply discuss how she will have missed a golden opportunity to tell one of the greatest love stories ever told."[46]
On a less intense scale, other 'ships have been formed in the fandom from suggestive hints throughout canon, such as those between Draco Malfoy and Pansy Parkinson, Rubeus Hagrid and Olympe Maxime, or Percy Weasley and Penelope Clearwater.[47] A 'ship between Neville Longbottom and Luna Lovegood was quashed by Rowling.[48] Some couples, besides Harry and Ginny and Ron and Hermione, have been explicitly stated in the series: Bill Weasley and Fleur Delacour are to be married in Harry Potter and the Deathly Hallows. Nymphadora Tonks is depressed for most of Half-Blood Prince because Remus Lupin didn't want to engage himself into a relationship with her, due to his being a werewolf; when Tonks professes her love for him at the end of the book it appears that Lupin may come around.[47]
{{endspoiler}}
Roleplaying has been a central feature of the Harry Potter fandom, owing mainly to the fantasy aspect of the books. There are two primary forms: internet-based roleplay and LARP, or Live Action Roleplay.
LARPing often involves re-enacting or creating an original Quidditch team. There are a number of sites online that give directions on how to do this. In Illinois, Millikin University is the home of the popular and successful Muggle Quidditch, a biannual tourney consisting of four teams following the grounded equivalent to the Quidditch rules described by JK Rowling. Internet-based roleplay consists of many types of sites, which normally try to simulate the Hogwarts experience. Most sites are forum-based, which usually emphasise taking classes taught by staff members in order for the players to earn points for their respective houses. Other sites, such as Xauror.com, use modified versions of phpBB that allow for a certain level of interactive roleplaying and are what is commonly referred to as "forum-based roleplaying". Interactive gaming can include player versus player features, some form of currency for making purchases in stores, and non-player characters such as monsters that must be fought to gain levels and experience points. However, these features are more prevalent in games that are not forum-based. Advancement in such games is usually dependent on live chat, multiplayer cooperation, and fighting as opposed to taking classes or simply posting to earn points for the House cup. Some sites, like HogwartsForums.com, use a interface created by other companies. HogwartsForums.com use Sulake's Habbo Hotel as their interactive gaming interface.
A podcast is a media file that is distributed by subscription (paid or unpaid) over the Internet using syndication feeds, for playback on mobile devices and personal computers.[49] The Harry Potter fandom has embraced podcasts as a regular, often weekly, insight to the latest discussion in the fandom, accessible on iPods or other portable players.
MuggleCast, hosted by MuggleNet staffers, was created in August 2005, not long after the release of Harry Potter and the Half-Blood Prince.[50] Topics of the first show focused on Horcruxes, "R.A.B.", the Goblet of Fire film, which was due for release two months later, and the website DumbledoreIsNotDead.com.[51] Since then, MuggleCast has held chapter-by-chapter discussions, character analyses, and a discussion on a "theory of the week." MuggleCast has also added humor to their podcast with segments like "Spy on Spartz," where the hosts would call MuggleNet webmaster Emerson Spartz and reveal his current location or activity with the listening audience. British staff member Jamie Lawrence tells a British joke of the week, and host Andrew Sims reads an email sent to MuggleNet with a strange request or incoherent talk.[52]
PotterCast was released less than two weeks after MuggleCast's first episode. Produced by The Leaky Cauldron, it differed from MuggleCast with a more structured program, including various segments and involvement of more people on the Leaky Cauldron staff compared to MuggleCast. It also was the first and is still the only Potter podcast to produce regular interviews with people directly involved with the books and films. The first show featured interviews with Stuart Craig, art director of the films, as well as Bonnie Wright, who plays Ginny Weasley. PotterCast has also interviewed Matthew Lewis (actor) (Neville Longbottom), Jamie Waylett (Vincent Crabbe), Chris Columbus, Alfonso Cuarón, and Mike Newell (directors of the first four films), and Arthur A. Levine and Cheryl Klein (editors of the books at Scholastic).[53]
The two sites are friendly rivals and have aired a number of combined episodes, which they entitled The Leaky Mug, a separate podcast released on a separate feed from time to time. It has also been quite common for hosts on one podcast to appear on their counterpart. There have also been several of these live joint podcasts in New York City, Las Vegas, and in California.[53]
Apple Inc. has featured MuggleCast and PotterCast on occassion.[54] MuggleCast reached the top spot of iTunes podcast rankings and has been polled one of the top 50 favorite podcasts.[55] At the 2006 Podcast Awards, when MuggleCast and PotterCast each received two nominations for the same two categories, the two podcasts teamed up and requested listeners vote for PotterCast in the Best Entertainment category and MuggleCast in the People's Choice category. Both podcasts won these respective categories.[56][57]
Wizard rock is a musical movement dating from 2002 that consists of at least 100 bands made up of young musicians, playing songs about Harry Potter.[58] The lyrics are usually humorous and simple, and many bands write songs from the point of view of a particular character in the books, usually the character who features in the band's name. If they are performing live, they may also cosplay that character.[59] Though most fans of the music are previous fans of Harry Potter, some bands have attracted listeners outside of the Harry Potter fanbase.[60]
In contrast to mainstream bands that have some songs incorporating literary references (notably Led Zeppelin to The Lord of the Rings[61]) among a wider repertoire of music, the majority of wizard rock bands, such as Harry and the Potters, take their inspiration entirely from the Harry Potter universe.[59] In preserving the promotion of reading, too, bands like to perform in libraries, bookstores and schools.[62]
A full-length feature film project documenting the wizard rock movement, Wizard Rockumentary, is currently in production.[58]
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