Pokémon Go live events
Real life gatherings for players of the augmented reality mobile game known as Pokemon Go / From Wikipedia, the free encyclopedia
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Since its release in 2016, multiple real-life events and gatherings based on the augmented reality (AR) mobile game Pokémon Go have been held by its developer Niantic Labs outside of unofficial player gatherings. Typically, the events involve increased in-game rewards for participating players and are often held in cooperation with local organizations or governments.
The common repeating events are the Pokémon Go Fest held annually, the Pokémon Go Safari Zone which has been held in multiple countries, and the monthly "Community Day" events. Player counts for the larger events range from thousands up to two million players in one event.[1] Due to large concentrations of players all using their mobile phones in such events, the large gatherings have resulted in incidents and network disruptions, which have resulted in a lawsuit against Niantic.
Niantic estimated that Pokémon Go live events in 2019 generated about $249 million in tourism revenue: $120 million in Chicago, $71 million in Montreal, and $56 million in Dortmund.[2]