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MTV (Canadian TV channel)
Canadian television channel / From Wikipedia, the free encyclopedia
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MTV is a Canadian English-language discretionary specialty channel owned by Bell Media with the name and branding used under a licensing agreement with Paramount Global. The channel is devoted to talk, lifestyle and documentary programming, and also airs some scripted programming.
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Country | Canada |
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Broadcast area | Nationwide |
Headquarters | Toronto, Ontario |
Programming | |
Language(s) | English |
Picture format | 1080i HDTV (downscaled to letterboxed 480i to the SDTV feed) |
Ownership | |
Owner | Bell Media (Brand Licensing Agreement with Paramount Global) |
Sister channels | Much |
History | |
Launched | September 1, 2000 (2000-09-01) |
Former names | TalkTV (2000–2006) |
Links | |
Website | MTV Canada |
The channel launched as Talktv in 2000, but was not as widely available prior to its relaunch in March 2006. Unlike MTV channels in the United States and elsewhere, the channel was restricted in its ability to carry music programming until 2015, due to conditions in the channel's licence issued by the Canadian Radio-television and Telecommunications Commission (CRTC). Thus, the channel never used the "Music Television" tagline as its international counterparts did prior to 2010. Instead, MuchMusic had been launched in 1984 as the designated Canadian channel dedicated to mainstream music.
As a former Category A service, MTV was required to be carried on the basic service of all digital cable providers across Canada. The channel was, and still is, typically offered optionally at the discretion of providers.