Delia's
American lifestyle brand / From Wikipedia, the free encyclopedia
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This article is about the clothing company. For the genus of butterflies, see Delias.
Delia's, Inc. (stylized as dELiA*s) is a lifestyle brand of apparel & accessories, primarily targeting girls and young women.
Quick Facts Company type, Industry ...
Company type | Private |
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Industry | E-commerce |
Founded | 1993 (31 years ago) (1993) in New York City, New York, United States |
Defunct | 2015, as a retail |
Headquarters | New York City, New York, United States |
Key people | Tracy Gardner (CEO) Brian Lattman (President) Patricia Johnson (Chief Merchandising Officer) |
Products | Young women and girl's apparel & accessories |
Owner | Steve Russo |
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From its founding in 1993 through the early 2010s, Delia's was an independent retailer and direct marketer, and in its prime was the leading marketer to 10 to 24-year-old females in the United States, with labels for preteen girls (#deliasgirls) 7-13 and girls between the ages of 13 and 19.[1] Delia's was popular among college women, as many of its products were affordable and suitable for college-age students.[2] It currently operates under license as a sub-brand of online retailer Dolls Kill.