Cheez Whiz
Trademarked processed cheese dip / From Wikipedia, the free encyclopedia
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Cheez Whiz is a brand of processed cheese sauce or spread produced by Kraft Foods. It was developed by a team led by food scientist Edwin Traisman (1915–2007). It was first sold in 1952, and, with some changes in formulation, continues to be in production today.[1][2]
Not to be confused with Easy Cheese.
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Quick Facts Product type, Owner ...
Product type | Sauce |
---|---|
Owner | Kraft Heinz |
Produced by | Kraft Foods |
Country | U.S. |
Introduced | 1952; 72 years ago (1952) |
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Orangish-yellow in color, it usually comes in a glass jar and is used as a topping for various foods, including corn chips and hot dogs. It is also frequently used as the cheese in a Philadelphia-style cheesesteak. It is marketed in Canada, Mexico, the Philippines, the United States, and Venezuela. In the United States, it has a reputation as being junk food.[3]