Pedestrian safety through vehicle design
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In May 2013, the World Health Organization (WHO) reported that more than 270,000 pedestrians lose their lives on the world’s roads each year, accounting for 22% of the total 1.24 million road traffic deaths. Despite the magnitude of the problem, most attempts at reducing pedestrian deaths had historically focused solely on education and traffic regulation. Since the 1970s, crash engineers have begun to use design principles that have proved successful in protecting car occupants to develop vehicle design concepts that reduce the likelihood of injuries to pedestrians in the event of a car-pedestrian crash, or reduce the likelihood of a car-pedestrian crash in the first place.
These involve redesigning the bumper, hood (bonnet), windshield and pillar to be energy absorbing (softer) without compromising the structural integrity of the car. With the advent of ADAS (Automated Advanced Driver Assist Systems) since 2005, new pedestrian detection and crash avoidance and mitigation systems offer improvements through active rather than passive protection systems. For example, omniview technology allows a driver to see what is around the vehicle before moving. More regions are requiring heavy vehicles to have direct vision of pedestrians, rather than relying on mirrors.